The 'incredible' amount Michelle Keegan can earn from Netflix's 'Fool Me Once' filmed in Crewe

By Ryan Parker

10th Jan 2024 | Local News

Michelle Keegan can earn up to £33,900 per sponsored Instagram post and story since the success of Netflix's 'Fool Me Once' (Netflix).
Michelle Keegan can earn up to £33,900 per sponsored Instagram post and story since the success of Netflix's 'Fool Me Once' (Netflix).

Michelle Keegan is set to earn a staggering amount of money following the rampant success of Netflix's 'Fool Me Once,' which had a scene filmed in Crewe.

The former Coronation Street actress plays the widowed mum and ex-soldier, Maya Stern, in this new gripping thriller.

A police chase scene from the series finale (episode eight), was filmed on David Whitby Way in July 2023.

Netflix's 'Fool Me Once' has been a massive hit since being released on Monday 1 January (Ryan Parker).

The story follows Maya who witnesses her murdered husband on a secret nanny cam, which uncovers a deadly conspiracy that stretches deep into the past.  

Despite believing that she would "never work again" after her soap exit, 'Fool Me Once' has won over fans, with some even devastated that it will not be returning for a second season.  

Analysis by Vegas Gems has found Michelle (@michkeegan), can earn up to £33,900 per sponsored Instagram post and story since the success of the series after just one week. 

The star's Instagram account has exploded by 132,940 new followers since the Netflix release on Monday 1 January.

This massive boost, identified using Social Blade, sees Michelle's total following at over seven million followers on the platform, marking her popularity among fans.  

It's not just Michelle Keegan who's trending right now.

A police chase scene from the Fool Me Once series finale (episode eight), was filmed on David Whitby Way in July 2023 (Ryan Parker).

'Fool Me Once' is based on the bestselling novel of the same name, by Harlan Coben, who has boomed in searches since the release of the series.

Worldwide searches for 'Harlan Coben books' have increased by 506 per cent in the last 12 months on Google. 

A spokesperson for Vegas Gems said: "The success of Michelle Keegan in 'Fool Me Once' has been incredible, and it is fascinating to analyse the potential earnings of this success on her personal social media." 

"We are certain that Keegan will return to our screens soon, especially since fans are disappointed by this Netflix series being one-off." 

READ MORE: Police investigate Crewe 'robbery' incident after man viciously attacked in street.

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