New all-electric vehicle dealership launches at Crewe Jaguar site

By Ryan Parker

21st May 2024 | Local News

Swansway Motor Group has officially opened the doors to the new BYD Crewe dealership on Beswick Drive (Ryan Parker).
Swansway Motor Group has officially opened the doors to the new BYD Crewe dealership on Beswick Drive (Ryan Parker).

Swansway Motor Group has officially opened the doors to a new BYD dealership in Crewe, with another outlet launching in Chester.

Both dealerships will sit alongside the group's used car supermarket Motor Match, with the BYD Crewe premise located on Beswick Drive.

Head of Business at BYD Crewe, Sam Booth, told Nub News: "We are delighted to open the doors of our new BYD dealership to the people of Crewe.

BYD Crewe is located on Beswick Drive, sitting alongside Swansway Motor Group's used car supermarket, Motor Match (Ryan Parker).

It is an interesting time for electric vehicles and we are pleased to be bringing another offering to those in the local area." 

All BYD vehicles will be built on the company's new e-Platform 3.0 chassis, a modular electric platform, allowing for front, rear, and four-wheel drive configurations. 

Originating as a battery manufacturer in 1995, the company is now using its expertise to develop clever technology.

BYD's innovative cobalt-free Blade Battery pack has been designed to prioritise safety, durability, and efficiency.   

All BYD vehicles will be built on the company's new e-Platform 3.0 chassis, a modular electric platform, allowing for front, rear, and four-wheel drive configurations (BYD).

Swansway Motor Group operates dealerships across the Midlands, North West, and North Wales, with 21 retailers representing 9 brands and 5 Motor Match dealerships, alongside their Crewe-based Accident Repair Centre and Fleet Division. 

BYD has plans to establish a UK retail network of 100 dealerships by the end of 2025.

READ MORE: Crewe councillor reacts to Cheshire East's choice to scrap school meals service.

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