BYD Crewe to host huge launch event with family fun day this week

By Ryan Parker

20th Aug 2024 | Local News

Swansway Motor Group is inviting you to join them from 2pm to 7pm on Thursday 22 August, for the BYD Crewe launch event, filled with family fun, brand new cars, and special guests (BYD Crewe).
Swansway Motor Group is inviting you to join them from 2pm to 7pm on Thursday 22 August, for the BYD Crewe launch event, filled with family fun, brand new cars, and special guests (BYD Crewe).

BYD Crewe is hosting a special launch on event this week, featuring special guests and entertainment for everyone to enjoy.

Swansway Motor Group is inviting you to join them from 2pm to 7pm on Thursday 22 August, for the BYD Crewe launch event, filled with family fun, brand new cars, and special guests. 

In celebration of Swansway's partnership with the innovative Chinese manufacturer, South Cheshire's newest dealership is hosting a launch party featuring entertainment for all ages.

Games and prizes are available for all ages, as is a racing simulator experience allowing visitors to try and top the lap time leaderboard (Ryan Parker).

There will be specialist catering, and opportunities to view exclusive cars including the WangYang U9 the dancing supercar.

The event will be soundtracked by a live a DJ, while children can enjoy activities such as face painting, a bouncy castle, and a scavenger hunt.

Games and prizes are available for all ages, as is a racing simulator experience allowing visitors to try and top the lap time leaderboard.

Guests can explore the current BYD line up featuring the all-electric Atto 3, Dolphin, Seal plus the hybrid Seal U DM-I.

The event also includes exclusive appearances from the WangYang U8 and U9 models.

The event will be soundtracked by a live a DJ, while children can enjoy activities such as face painting, a bouncy castle, and a scavenger hunt (Ryan Parker).

Testing the extremes of automotive engineering, the U8 is a 3-tonne car capable of a 'tankturn,' while the U9 model is the first dancing supercar. 

Head of Business at BYD Crewe, Sam Booth, told Nub News: "The launch event will provide an opportunity for families to enjoy a day out together while they can learn about the BYD brand and the cars in our line-up.

"It is not often you can enjoy food, games, and funfairs while looking at cars but that's exactly the opportunity we are giving people." 

Swansway Motor Group operates dealerships across the Midlands, North West, and North Wales, with 21 retailers representing eight brands and five Motor Match dealerships, alongside their Crewe-based Accident Repair Centre and Fleet Division.

Swansway Motor Group director, John Smyth (Swansway).

Swansway Motor Group director, John Smyth, said: "I am eager to see what the partnership brings for Swansway Motor Group moving forward both for our retail and fleet customers.

"BYD's focus on electric vehicles reflects the changes in the market and as a brand, they are making a mark in the UK we're looking forward to being a part of that expansion." 

READ MORE: Car crashes into garden wall after rolling down Crewe street.

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