BYD Crewe hosts 'wonderful' launch event with football stars in attendance

By Ryan Parker 23rd Aug 2024

The YangWang U8 and U9 cars were the showstoppers at the BYD Crewe launch event (Swansway).
The YangWang U8 and U9 cars were the showstoppers at the BYD Crewe launch event (Swansway).

Swansway Motor Group unveiled their newest dealership in style this week with a "wonderful" launch event at BYD Crewe.

The Beswick Drive dealership opened its doors to families from the area, providing a host entertainment from bouncy castles to football darts, a live DJ, BBQ food and a popular ice cream van. 

The day featured special guests including Shilow Trcaey, Max Conway and Ryan Cooney from Crewe Alexandra FC.

Crewe Alexandra FC players, Shilow Trcaey, Max Conway and Ryan Cooney attended the BYD Crewe launch event (Ryan Parker).

However, the real showstoppers were the YangWang U8 and U9 cars which both demonstrated their famous 'tank turn', with the U9 also leaving guests amazed by its ability to dance. 

Alex players were more than impressed by the YangWang models, with winger, Tracey, saying he had "never seen anything like it."

Tracey also enjoyed the activities available at the event, telling Nub News: "The football darts and F1 simulator were great fun too."

BYD Crewe Head of Business, Sam Booth, told Nub News: "It was wonderful to see so many families from the area enjoying the summer holidays while learning more about the BYD brand and the cars in our lineup.

"This is just one example of the promise Swansway's partnership with BYD brings and hopefully people from Crewe will be talking about BYD following this event."

BYD Crewe opened its doors to families from the area, providing a host entertainment from bouncy castles to football darts, a live DJ, BBQ food and a popular ice cream van (Swansway).

Highlights from the event included:

  • Bouncy castle
  • Free catering
  • Ice cream
  • Football Darts
  • F1 Simulator
  • Appearances from Crewe Alexandra FC players
  • Special guests the YangWang U8 and U9 including demonstrations of the Tank Turn
  • Scavenger hunt for kids

READ MORE: GCSE Results: Crewe school celebrates 'excellent' grades with standout performers.

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