The Conservatives have stunned Labour by winning the Crewe Central seat by 58 votes, in the Cheshire East Council by-election.

Local businessman, Roger Morris took the seat, which has always been a Labour stronghold, polling 335 votes.

Labour's Kim Jamson received 277.

Local businessman, Roger Morris took the Crewe Central seat, which has always been a Labour stronghold, polling 335 votes (Janet Clowes).

Cllr Morris told the Local Democracy Reporting Service: "It's been a long hard journey but we're absolutely ecstatic because of what we pulled off.

"There's been a lot of teamwork."

Cllr Morris is well known in the Crewe Central ward.

He handed over his Crewe Honda Centre showroom on West Street free of charge during the pandemic to be used as an NHS vaccination centre.

When asked why he decided to stand for election, having never been involved in politics before, Cllr Morris said: "It all started when we did the Covid vaccinations in my showroom and I became friendly with Dr Kieran Mullan (MP).

He said when Labour's Anthony Critchley stood down, Dr Mullan approached him about standing for the Conservatives.

Roger Morris with Cheshire East Council chief executive, Rob Polkinghorne (James Pratt).

"I jumped at the chance because I thought I might be able to make a difference to the people of this area," said Cllr Morris.

"I haven't got a political background but I know how Crewe has been in the past because I've been here for 35 years and I run my family business, that's been here for more than 100 years, so it's not like we're new to the area.

"I just wanted to run as a councillor and make a difference in this area and get the place back to how it used to be.

"The roads are terrible, the litter is terrible, crime is a problem in this area, fly-tipping is a problem.

"There are so many problems in this area and I thought I will stand and if I do get elected I will try and make a difference to the people in this local area."

Conservative group leader, Janet Clowes, said it was a fantastic result for Roger, who ran a 'really excellent campaign with neighbouring councillor James Pratt', who achieved a similar win against the odds in Crewe St Barnabas last May.

Conservative group leader, Janet Clowe (Cheshire East Council).

"The critical thing here is, you've got a local businessman whose family have been there for four generations who know the area like the back of their hand, and Roger who loves the area," said Cllr Clowes.

"He had been out supporting litter picks, reporting potholes, engaging in community work and initiatives for many years beforehand.

"It was the Covid pandemic when he opened up his showroom as a vaccination centre that really made him realise that he could do more.

"That's what prompted him to stand for election when the previous incumbent stood down at the end of last year."

She added: "He's got just one objective and that is to be the very best local councillor that he can be.

"He wants to support the people he's been talking to over the last two or three months and who come into his shop and chat to him."

Roger Morris has run Crewe Honda on West Street for 35 years (Nub News).

Crewe Central by-election results: Te Ata Browne (Green Party) 12; Kim Jamson (Lab) 277; Roger Morris (Con) 335; Vicky Pulman (Women's Equality Party) 22; Brian Silvester (Putting Crewe First, People Before Politics) 128.

Three votes were rejected with a turnout of 16.46 per cent.

READ MORE: Crewe business adds new 'fat freeze' procedure to list of services.

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